Question 1

What is Hookr?

Accepted Answer

Hookr is a Viral Check tool by Richi AI. Paste a video link or upload a file, and Hookr scores it against thousands of viral posts. It predicts its reach and tells you exactly what to fix before you post.

Question 2

Is Hookr free?

Accepted Answer

Yes. Hookr is completely free to use in the current version. No hidden costs, no features locked behind a paywall.

Question 3

What is the Viral Score?

Accepted Answer

A single 0–100 score predicting how far your video can reach, backed by scores across eight dimensions: hook, content, retention, storytelling, emotion, visual, audio and call-to-action.

Question 4

Do I need an account?

Accepted Answer

Yes, a free account is required to run a Viral Check. Sign-up takes under a minute.

Question 5

How do I check a video?

Accepted Answer

Go to Viral Check, paste a TikTok or Instagram link or upload a video file, pick your niche, and run the check. You get your score and fixes in under a minute.

Question 6

Which sources are supported?

Accepted Answer

You can check videos from TikTok and Instagram via their links, or upload any standard video file directly.

Question 7

What does the niche setting do?

Accepted Answer

Your niche sharpens the benchmark. "Prefer my niche" favours similar content, "Only my niche" restricts to it, and "Cross-niche" compares against everything.

Question 8

What do the fixes tell me?

Accepted Answer

For each weak dimension you see what top-performing videos do differently and a concrete fix for yours, ranked so you tackle the highest-impact change first.

Question 9

What happens to a video I upload?

Accepted Answer

Uploaded files are used only for the analysis and deleted immediately afterwards. We do not keep your video.

Question 10

What data is stored?

Accepted Answer

We store your account (email) and the results of your checks. We do not store uploaded video files.

Question 11

Is Hookr GDPR compliant?

Accepted Answer

Yes. Hookr is developed and operated in Germany and processes all data in line with the GDPR. You can access, correct and delete your data at any time.

Question 12

How do I delete my data?

Accepted Answer

Delete your entire Hookr account in your profile settings, or contact info@richi.solutions. All associated data is removed.

Question 13

How accurate is the score?

Accepted Answer

The score reflects patterns from thousands of continuously updated reference videos. It is a strong signal and a coaching guide, not a guarantee. Treat it as a pre-post gut-check with concrete direction.

Question 14

Why did my analysis fail?

Accepted Answer

Occasionally a link cannot be read, for example a private or removed video. Uploads have fixed limits: 120 seconds long and 2 GB at most, as MP4, MOV, WebM or M4V. We reject longer videos because Hookr is built for short-form content and the benchmarks would not apply.

Question 15

How do I contact support?

Accepted Answer

Via the contact form or by email at info@richi.solutions. We usually respond within 24–48 hours.

Question 16

Is there a mobile app?

Accepted Answer

Hookr is a mobile-first web app and works great on phones. Add it to your home screen for an app-like experience. A native app is planned for the future.

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